![extreme close up of snow](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/product-detail-pages/background/closeup-of-icy-texture-bg-desktop.jpg)
A Colgate® Total® product
Colgate® Total® 12 Advanced Whitening
![Colgate<sup>®</sup> Total 12 Advanced Whitening](/content/dam/cp-sites/oral-care/oral-care-center/en-ke/product-detail-pages/toothpaste/colgate-total-12-advanced-new.png)
Breakthrough formula of Colgate® Total® with natural ingredients Zinc and Arginine provides 12 hour germ protection*.
Zinc helps protect against germs, creating a protective mineral shield.
Arginine helps to deliver zinc to the soft parts of the mouth.
Total 12 Advanced whitening toothpaste with whitening action helps to remove surface stains for a whiter smile**
*with 4 weeks continuous use
**vs Colgate’s own ordinary fluoride toothpaste
Benefits
- Fights Cavities
- Removes Plaque
- Healthy Gums
- Strengthens Enamel
- Prevents Tartar
- Relieves Sensitivity
- Whitens Teeth
- Freshens Breath
CONDITIONS PREVENTED
![Cavity Prevention](/content/dam/cp-sites/oral-care/oral-care-center/global/product-detail-pages/icons/cavity-prevention.png)
Cavity Prevention
![Plaque Prevention](/content/dam/cp-sites/oral-care/oral-care-center/global/product-detail-pages/icons/plaque-prevention.png)
Plaque Prevention
![Gum Health](/content/dam/cp-sites/oral-care/oral-care-center/global/product-detail-pages/icons/gingivitis.png)
Gum Health